Target Darts is the brand behind the steel tip darts of reigning world champion Luke Littler, 2018 world champion Rob Cross and darts icon Phil Taylor. At Dartshopper you'll find the full Target range: steel tip darts, professional dartboards, accessories and the OMNI Auto Scoring System.
Target Darts was founded in 2006 in Enfield, United Kingdom, building on flight manufacturing that had been based in the same area since 1976. In under twenty years the brand grew into one of the most-used names on the PDC Tour, helped by two technologies that are now industry standards: Swiss Point and Pixel Grip.
Target has one of the widest player rosters in darts. Luke Littler (2025 world champion), Rob Cross (2018 world champion), Nathan Aspinall, Gabriel Clemens, Dimitri van den Bergh, Chris Dobey, Stephen Bunting and Beau Greaves all throw Target darts. Darts legends Phil Taylor (16-time world champion) and Raymond van Barneveld have also been linked to the brand for years. Every player has their own signature darts line.
Swiss Point is Target's patented system for changing your dart's point length, style or colour in seconds. The patented locking mechanism with precision thread keeps the point firmly in place during play, even under heavy use. This lets you adapt one set of steel tip darts for soft tip play without buying new barrels.
Pixel Grip is the grip technology Target uses on its 90% and 95% tungsten barrels. By combining axial and radial precision-milled cuts, it creates a unique bi-directional grip that improves control over the dart without making the barrel feel sticky. This grip features on the darts of, among others, Phil Taylor and Luke Littler.
Besides darts, Target also makes dartboards, ranging from entry-level to professional dartboards. Its most distinctive product is the OMNI Auto Scoring System: a light ring with four HD cameras that automatically scores every throw within 0.1 seconds at 99.7% accuracy. OMNI connects via Wi-Fi to the DartCounter app, so you can automatically track scores, view statistics and play online against players worldwide.
Just starting out? Choose an entry-level set in 80% or 90% tungsten. Been playing for a while and want more grip and balance? A 90-95% tungsten player dart with Swiss Point — for example from the Nathan Aspinall or Gabriel Clemens line — is the logical next step. Want to train seriously at home? Combine a Target dartboard with the OMNI Auto Scoring System for automatic scoring and live statistics.
Target is constantly innovating. They produce darts with the Swiss Point system, making it quick and easy to change points. But that’s not all: Target also leads in barrel designs, coatings, precision grips, aerodynamic flights, and advanced shafts. Thanks to these technologies, players of all levels enjoy greater comfort, control, and accuracy – whether you are just starting out or have years of experience.
Absolutely. Target is known for its high standards. From barrels made of premium tungsten to strong Pro Grip shafts, durable flights, innovative points, and sturdy cases – everything is built to last and perform consistently. Even accessories and technological products like the Omni Auto-Scoring System are crafted with care, so you can always trust your equipment.
If you’re new to darts, the Hydro range and Exo range are perfect. These darts combine an affordable price with 90% tungsten quality and the Swiss Point system. If you’ve been playing for a while and want more variety in grip and barrel shapes, the Bolide range is a popular choice to help you develop your game further.
The barrels of top players like Luke Littler, Josh Rock, and Rob Cross are the same models available in our shop. However, a professional’s complete setup is often customized: they may change points, flights, or shafts to suit their personal playing style. Target also offers affordable ranges that resemble the pros’ darts in shape and grip – perfect for fans and recreational players who want to experience the same feel.
Target works with world-famous players such as Phil Taylor, Raymond van Barneveld, Rob Cross, Nathan Aspinall, Fallon Sherrock, Josh Rock, and . They choose Target for its quality, precision, and innovative designs – and they also help improve and refine the products.
Do you want to play with the same quality as the professionals? At Dartshopper, you’ll find a wide range of Target darts and accessories, all available directly from stock.
Order easily online and enjoy fast delivery plus bonus points with every purchase.
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